Why Extreme Couponing May Not Be as Effective as You Think Extreme couponing has been a staple of modern day deal finding strategies for over a decade, captivating audiences with its promise of saving money and living off coupons alone.
However, beneath the surface lies a complex narrative that warrants scrutiny. This phenomenon emerged from a desire to save money, echoing the wartime America where coupons first gained popularity during World War II.
As inflation skyrocketed and resources became scarce, people turned to coupons as a way to make their limited purchasing power stretch further.